help with unit 5 #1


This is about the perspective of of CEO of a small company who is thinking about financial strategic planning for the firm.   


2. Next, imagine yourself as the CEO of a small company who is preparing to write a strategic plan.  As part of the preparation, you ask yourself the following questions about the strategic planning process:

  • What is the most critical part      of the process?
  • Which is more important, the      mission statement, or the organizational framework in which the mission statement      exists?